WHAT’S QUALITY WEB DESIGN?

As of December 3rd 2009, a Google search on the exact keyword phrase, “quality web design,’ returns 143,000 page results. That means a lot of Web design companies are touting “quality web design.”

So, the question becomes—exactly what is quality web design?

From web designer to Web design company, the concept of quality is subjective. Nonetheless, quality web design is an extension of the marketing strategy.  Starting with the word, ‘quality’, it is an overused marketing term. But for the sake of this article, let’s explore what quality web design is NOT:

Quality web design is NOT:

Cluttered
Web pages comprised of over-accessorized visual elements, distract and deter site traffic from learning more. With too many options and an inability to find the information, which lead the visitor to the site in the first place, there is a higher probability of low site retention.

Confusing
Most of us have stumbled upon the Web site with a confusing layout, esoteric pages and other hodgepodge features, and thought “what’s the point and what are they selling?” 

Quality Web design has an intrinsic ability to please MOST audiences.

Unreadable
Microscopic fonts, unsuitable dark backgrounds, embedded with a lucid typeface and unrecognized characters reflect unreadable characteristics. Any content illegible to the target audience is counterproductive to the web design.

Incomplete
Although, site pages are designed, pages are missing information, lacking details or photos, suggesting that an organization offers insufficient products and services.

Please click  quality “ web design” to review exemplary web development.

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9 Essential Principles For Good Web Design

In the previous installment of Best Web Site Designers, we played the game called “New Web site No New Web site.” While the game is not intended to grade your knowledge of web design, the concept is a self-diagnosis of whether a new Web site renovation is in order.

In this edition of Best Web Site Designers, we’re reviewing the purpose of each web design question and more importantly how each feature influences your site’s online presence.

In case you missed the quiz game, click New Web site, No New Web site to evaluate your site’s design qualities.

SEO Friendly Web design.
Aside from using a Web site to convert clicks into sales and new business opportunities, Web sites require specific programming features, which attract search engine traffic.

Lucid site navigation.
Clean site navigation piques curiosity, enticing visitors to explore and learn more about a company’s offerings and information. Effectual web design influences how your target audience experiences and interacts on your site.

Compressed and optimized media.
Sites with slow load time and improperly optimized media tend to obstruct search engine exposure. Search engines are persnickety about how it indexes photos and other integrated media.

Brand identity compatible.
As your organization’s Web site is an extension of your brand, your online presence should match your organizations, brand identity.

Lead generation.
If your Web site is not generating leads, it’s biting into your profits and earnings. A healthy
Web site closes new business transactions and enhances lead generation.

Current Web Design.
A regularly updated Web site suggests that your company is still in business and attuned with the latest marketing trends.

Lingering guests.
If visitors are spending any time on your site, it suggests that your site portrays an intuitive navigation, making it easy for your visitors to find the information and products that is of interest.

Prideful brand identity.
If your Web site does not evoke a sense of pride and satisfaction, the chances of it completely turning off your site visitors is quite high.

Obtain a professional analysis from the Best Website Designers.

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Where Am I?

Although the best design can sometimes be a subjective issue, certain sites epitomize clean and spectacular Web site design.

For those who don’t know which characteristics or interface symbolize visually appealing Web site design, we’re reviewing ParentsAsTeacher25.org to demonstrate the features that compel your audience to learn more and/or take action.

As you can see in the jpeg above, our prototype ParentsAsTeachers has the following features:

•    Horizontal navigation enables visitors to expediently discover the information they are looking for on the Web site.

•    Each link on the Web site is properly linked, maximizing each reader’s span of stay on ParentsAsTeacher25.org.

•    Emphasized in white space and beige, the site is comprised of contrasting features and colors.

•    On the top right corner of the page, three blue buttons instruct prospective visitors which actions to take. Additionally, if the end-user hovers over each button, the animated features are not only seamless but are appropriately designed to motivate the visitor to an appropriate call of action.

•    The beige box on the right of the main text, titled, “updates,” reflects that ParentsAsTeacher25.org is maintained on a current basis.

•    ParentsAsTeacher25.org demonstrates the importance of allowing the visitor to experience the site according to his or her own preferences. The first image on the site is of a little girl. Instead of using a talking head, a prominent play button enables visitors to watch or experience the Web site on their own terms.

In the end, a professionally designed Web site is the difference between turning on or off your site visitors. Obtain a consultation from the best web designers in Missouri.

Related Articles:

First Impressions Count in Website Design

Creating A Visually Appealing Website

Making a Website Look Good

Creating a good website starts with you. Ask yourself about your goals and what kind of image you’d like to project to the world. Are you looking for a professional site that advertises your expertise? Do you want to show customers the lighter side of your company? Are you looking for ecommerce solutions that let people buy straight from your website?

Once you have the answers to these questions, you need to decide how to build your site. If you’re a novice, you should consult with an area web design company, who will probably be happy to help you learn the lingo. You can discuss the pros and cons of things like flash-based development versus html, and decide what kind of technologies and style suit you the best.